Lawyers, contracts, legal agreements of all sorts dealing with services rendered, intellectual property licensed or sold, performance agreements, private agreements – the music business exists on the legal issues that dominate it. In this player you will find a host of lawyers talking about various issues in the music business. Related materials can be found by using the keywords and companies below.
Related Keywords: legal, lawyer, record deals, contracts, digital rights management, file sharing, copyright, royalties, infringement, sampling, trademark, recoupment, conflict of interest
Companies: American Bar Asssociation, Gang Tyre, Lyon Phillips, Greenburg Taurig, Tyre Kamins, Fish Richardson, Salverne Mendelbaum, Proskauer Rose, Creative Commons, King Holmes, LaPolt Law, Davenport Lyons
We provide timely, accurate, and inclusive services of a legal nature to the student run companies operating under the aegis of the Center for Music and Arts Entrepreneurship. We do not hold ourselves out as lawyers, only as interested students who can research and comment on the various legal issues associated with entertainment entities.
We provide insights and information with respect to music and entertainment contractual, licensing, copyright, and legal issues related to entertainment entities.
Key Management of the Legal Company
The faculty/staff advisor to this EU will be a faculty member from the College of Law, it is hoped. Perhaps Professor Viator will assist. The Small Business Development Corporation will assign a local business person as a consultant to this EU. Members of our Advisory Councils who are in the live sound industries will act as an Advisory sub-committee for this EU, making themselves available for questions, internship, and placement opportunities.
The student governance and HR structure will be determined by the character of the services to be rendered, what processes are involved, etc. All functions need to be listed, described in detail, and delegated to group/company members.
These students will be trained on the job, as well as through their courses provided at Loyola University. The functions to be staffed include:
• Legal advising
Professional Advisors
The Legal Company will use Loyola University’s accountant and attorney if it becomes necessary. The Legal Company will not be required to pay for these services due to the fact that they are covered in the financial obligations of Loyola University to the student-run company.
WHAT IS A MARKTING PLAN? One definition of a marketing plan states that, “A marketing plan is a written document containing the guidelines for the business unit’s marketing programs and allocations over the planning period.” (Lehman and Winer 2002) The marketing plan can and should be an essential document for organizational success. A well thought out marketing plan should:
• act as a road map.
• assist in management control and implementation of strategy.
• inform new participants of their roles in implementing the plan and reaching objectives.
• assist in helping to obtain resources for implementation.
• stimulate thinking and better use of limited resources.
• help you become aware of problems, opportunities, and threats in the future
-(Cohen 2001)
The marketing plan is an operational document that is created at the business level of the organization. The plan may address a multiple year time horizon but it should be reviewed and updated on an annual basis. Plans tend to fall into one of two categories: a new product/service introduction plan or an annual marketing plan that addresses products and/or services that are already in your company portfolio.
Faculty/Staff Advisor: (name, email, profile)
State Small Business Development Corporation Advisor:
MBA Advisor:
Law School Advisor:
Local Executive Mentor:
Student Management:
President:
Vice President:
Secretary:
Business Affairs:
Marketing/Sales:
Operations:
Technology:
Honorary Advisory Board:
Parental Advisors:
We created business plans for each of the entrepreneurial units but they are not complete in several respects. There's no marketing plan, for example, but there is an outline of what is generally in a marketing plan. Other aspects of the plan will have to be developed by the EU's themselves. The plan we have created is to give everyone in the EU a general idea of how to structure a company, what we think this company does, what it believes in, what its mission is, what its goals are, some personnel considerations, and some general information about financial plans, marketing plans, and compensation questions. The EU should use this plan as a guide to creating a detailed and inclusive plan of their own.
The reality is, the EU's have a very large, funded client from whom they can make a steady income for the next 2 years. That client is The Center for Music and Arts Entrepreneurship. The Center actually houses the EU program and is responsible for its operation and results. The Center is also responsible for creating multi-media content (seminars, clinics, forums, lectures, events, performances, documentaries, television programming, etc.) that will aid the local music, music education, and music entrepreneurship communities, as well as the member schools of the New Orleans Music, Entertainment, and Education Consortium (Dillard, Delgado, UNO, and Loyola).
The EU's will be doing the work of producing, video taping, recording, marketing, broadcasting, advertising, selling, distributing, and otherwise involved with the production and distribution of the content. All of these activities are budgeted and the EU's will be offered the opportunity of providing the services needed, and they will be compensated.
Download the Business Plan HERE